In order to use the reporting API resource please request a Private Key from your point of contact at display.io.
API Structure
To call the Developer API you will need to initiate GET requests including your API key, the API method name and it’s parameters. The API response is a json structure containing a status field indicating the success or failure of the API call and a data field containing the response payload.
Endpoint URL
Reporting time zone – UTC.
API Methods
getReport
The getReport method gives developers access to query their performance report, filtered by a set of time range options. It also let’s developers group their report by a variety of dimensions. The metrics returned from this method include: clicks, imps (Impressions), revenue (Net Revenue), ecpm, ctr and fill.
Example API Request URL
http://api.brand.display.io/api/developerAPI?method=getReport&key=rZA79f896iCOTJ2ZzpeRj4k82MEBfZCmMfrSKmE50bSePaQKRQ8A&dimensions=day&timeperiod=Last%20Month
Request Parameters
| Param | Options | Example |
|---|---|---|
| dimensions | placement, placementId, adUnit, platform, integration, inventory, inventoryId, adUnitSizes, bundleDomain, day, month, country, countryCode, label | dimensions=placement,day |
| timeperiod | Today, Yesterday, ThisWeek, Last Week, ThisMonth, Last Month, ThisYear | timeperiod=Last%20Month |
| timerangefrom | “2023-01-05” | timerangefrom=2023-01-05 |
| timerangeto | “2023-01-06” | timerangeto=2023-01-06 |
To apply filtering specify the required dimension and values using comma as a separator via paramter filters as:
&filters[dimension]=value1,value2,value3
Example:
&filters[inventoryId]=8764,8765
Response Structure
| Field | Type | Description |
|---|---|---|
| resNumRows | int | Number of results in the rows field |
| sums | object | List of metric values for the queried time range |
| rows | array | The resulted rows grouped as requested in the dimensions parameter |
Example Response
{
"status": "success",
"data":
{
"sums": {
"clicks": 403,
"imps": 4803,
"revenue": "$14.15",
"ecpm": "$2.95",
"ctr": "8.39%",
"fill": "88.20%"
},
"resNumRows": 7,
"rows": [
{
"clicks": 30,
"imps": 459,
"revenue": "$0.00",
"ecpm": "$0.00",
"ctr": "6.54%",
"fill": "86.17%",
"placement": "Interstitial Ad 1",
"app": "My Special App",
"inventoryId": 3635,
"day": "2016-11-07"
},
{
"clicks": 55,
"imps": 653,
"revenue": "$0.00",
"ecpm": "$0.00",
"ctr": "8.42%",
"fill": "87.75%",
"placement": "Interstitial Ad 1",
"app": "My Special App",
"inventoryId": 3635,
"day": "2016-11-06"
},
{
"clicks": 72,
"imps": 657,
"revenue": "$7.00",
"ecpm": "$10.65",
"ctr": "10.96%",
"fill": "87.15%",
"placement": "Interstitial Ad 1",
"app": "My Special App",
"inventoryId": 3635,
"day": "2016-11-05"
},
{
"clicks": 55,
"imps": 615,
"revenue": "$0.00",
"ecpm": "$0.00",
"ctr": "8.94%",
"fill": "83.69%",
"placement": "Interstitial Ad 1",
"app": "My Special App",
"inventoryId": 3635,
"day": "2016-11-04"
},
{
"clicks": 60,
"imps": 745,
"revenue": "$3.50",
"ecpm": "$4.70",
"ctr": "8.05%",
"fill": "86.49%",
"placement": "Interstitial Ad 1",
"app": "My Special App",
"inventoryId": 3635,
"day": "2016-11-03"
},
{
"clicks": 63,
"imps": 780,
"revenue": "$3.50",
"ecpm": "$4.49",
"ctr": "8.08%",
"fill": "87.99%",
"placement": "Interstitial Ad 1",
"app": "My Special App",
"inventoryId": 3635,
"day": "2016-11-02"
},
{
"clicks": 68,
"imps": 894,
"revenue": "$0.15",
"ecpm": "$0.17",
"ctr": "7.61%",
"fill": "96.03%",
"placement": "Interstitial Ad 1",
"app": "My Special App",
"inventoryId": 3635,
"day": "2016-11-01"
}
]
}
,
"warnings": []
}
